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San Francisco, CA - Phone: (415) 957-2200 MarketTools is the leading technology and solutions provider of Customer Insight Management capabilities for the world’s market leaders.... |
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Omaha, NE - Phone: (402) 392-0755 Complete qualitative and quantitative research services. Specializing in customer advocacy and loyalty, ad testing.... |
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ORC, an Infogroup company (formerly Opinion Research Corporation) Princeton, NJ - Phone: (800) 444-4672 ORC offers the unique ability to integrate primary and secondary research, competitive intelligence and expert insight... |
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White Plains, NY - Phone: (914) 761-1909 B2B International is a specialist business-to-business market research and intelligence consultancy working for clients on a worldwide basis.... |
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FlowMonitor Customer Insights & Dialogue Los Angeles, CA - Phone: (310) 709-5818 FlowMonitor links the speed and efficiency of online survey research with targeted, live customer feedback.... |
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Sherman Oaks, CA - Phone: (818) 789-6894 Exciting moderator! Gary Frieden has Ph.D. in Psychology - produces underlying motivations and reactions, and gets people talking.... |
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Atlanta, GA - Phone: (770) 650-8495 Market research, competitive intelligence, and strategy consulting for B2B/industrial clients and economic development agencies.... |
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GfK Custom Research North America New York, NY - Phone: (212) 240-5300 A full-service fact-based consultancy, GfK Custom Research North America is part of the GfK Group, the world's fifth-largest market research company.... |
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Westport, CT - Phone: (203) 221-0411 Greenfield Consulting Group is a qualitative consultancy serving the consumer and B2B marketing needs of a diverse range of clients, globally.... |
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Toronto, Canada - Phone: (416) 964-9222 A mid-sized, full-service ad hoc qual & quant research consultancy. Proprietary methods, global resources. Collaboration through sector allignment.... |
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New York, NY - Phone: (212) 265-3200 Ipsos offers five areas of market research specialization: advertising, loyalty, marketing, media, and public affairs.... |
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Des Plaines, IL - Phone: (847) 297-7515 Since 1971, Minding your customers' mind.... |
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Syracuse, NY - Phone: (888) 8KSR-INC Full-service qualitative/quantitative custom market research and consulting firm with expertise in technology, health care, financial services, media... |
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Karchner Marketing Research, LLC Collegeville, PA - Phone: (610) 489-0509 Founded in 2003 - healthcare & general market research. Conduct 50 studies/yr for end clients, ad agencies & market research firms.... |
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Great Neck, NY - Phone: (516) 829-8880 Consumer, professional and B2B research. Client base includes telecommunications, pharmaceuticals, healthcare, financial, travel... |
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Rochester, NY - Phone: (585) 295-1056 The Leadership Factor is a global research company specializing in satisfaction and loyalty measurement and customer-centered performance strategies.... |
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Lake Success, NY - Phone: (516) 394-6000 MSW provides research based, brand strategy consultancy to support an integrated brand experience... |
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Fenton, MO - Phone: (877) 4-MARITZ Maritz Research delivers actionable insights that help businesses improve their bottom line by bridging the gap between brand promise and delivery.... |
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Milwaukee, WI - Phone: (414) 778-6000 Leading global market research firm specializing in stakeholder research, helping clients achieve business goals and protect long-term assets... |
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Scottsdale , AZ - Phone: (480) 393-1200 Market Solutions Group, a full service marketing research company, designs and implements research solutions and applies advanced research technique... |
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Description of Customer Loyalty & Value Research
Market research vendors offering evaluation of the interest in and commitment to a brand, product or service. Browse companies that study consumer preferences, customer loyalty, and customer value.
Related Resources
8 Ways to Boost Customer Satisfaction in Retail | Article
SIS International Research
| This article covers eight ways to boost customer satisfaction, detailing aspects of the shopping experience that can be improved. Concrete ideas pulled from market research studies address dissatisfying situations encountered by customers and create proactive ways for companies to reward relationships with customers. | Read Article » |
Loyalty - How To Win Devotion From Your Customers | White Paper
Paul Hague, Director, B2B International
| Customer satisfaction does not necessarily equate to customer loyalty. Strong indications of loyalty include proactive factors such as personally advocating a product to a friend. Companies wary of hurting loyalty by introducing new suppliers are invited to learn how B2B International measures customer loyalty. | Read White Paper » |
Business-to-Business Segmentation | Article
SIS International Research
| This article provides pointers for effective Business-to-Business segmentation research. Companies can position clients in their marketing strategy using the Lifetime Customer Value metric. | Read Article » |
Pricing Research - What Do Our Customers Value? | White Paper
Paul Hague and Matthew Harrison, B2B International
| Market research can aid businesses facing the challenge of pricing their goods and services by analyzing overt and hidden benefits facing customers. Conjoint analysis and SIMALTO analysis are techniques used by market researchers for assessing the value of an offering. A price tag based on objective assessment rather than judgement is the backbone of effective pricing. | Read White Paper » |
How Geo-Targeting is Affecting Customer Loyalty Programs | Article
Josh Mendelsohn, Chadwick Martin Bailey, Inc.
| This article shares examples of how companies are engaging customers via mobile, geo-based applications such as Foursquare. | Read Article » |
Serving Customers Through Loyalty Programs | Article
Amy Harvey, Rockbridge Associates
| Creating targeted loyalty programs is a key business strategy for building long-term relationships with customers. Rockbridge Associates shares their pointers for making customer loyalty programs work. | Read Article » |
Successful CEM Requires True Customer-centricity... and Process Mapping can help you get there | Service
Steve Nelson, GfK
| Customer Experience Management is truly customer-centric as it takes an outside-in approach, making the customer experience the center of focus rather than the company, product or service. GfK uses a tool called Process Mapping to align an organization around the customer experience and recommend internal changes. | Read Service » |
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Services related to Customer Loyalty & Value Research
Types of Research
Brand Research > Brand Loyalty & Satisfaction
Consumer Research
Customer Satisfaction Benchmark Studies
Customer Satisfaction Research
Customer Service Quality Needs & Measurement
Research Techniques & Services
Market Research Consultants > Advertising & Communication
Market Research Consultants > Consumer Research
Market Research Consultants > Marketing & Marketing Effectiveness
Marketing Research Consultants
Omnibus Surveys - Consumers
Focus Group Moderators - Consumers
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